JOB POST: PRODUCT MARKETING MANAGER - ANTI-INFECTIVE

Reports to: General Manager

We are looking to hire a passionate professional with significant experience and understanding of product marketing/management of anti-infective products to provide direction and strengthen Philcare Pharma’s portfolio of anti-infective products.

This position will be responsible for creating, developing, and implementing marketing initiatives and programs (including training and customer engagement activities) to drive growth and profitability for the existing and to-be-launched anti-infective products.

A successful candidate should possess strong marketing and clinical proficiency, cross-functional leadership skills, the ability to synthesize solutions and recommendations for assigned projects and be team-oriented. This role leads and supports both strategic, tactical, and scientific marketing activities.

Key Responsibilities for the position:

• Understand disease pathology, how it impacts the patient, and where the assigned products best fit during the treatment process.
• Prepare pre-launch readiness including advocacy development, positioning/strategy development, and market assessment.
• Develop and execute a brand strategy plan (BSP) and strategies based on the analysis and research of market data, align with the product strategies/positioning.
• Forecast, plan, allocate, and manage a budget to maximize resource allocation and ROI
• Establish relationships with Key Opinion Leaders (KOLs), Healthcare Professionals (HCPs), and relevant decision-makers in infectious disease and critical care healthcare practice.
• Conduct regular field force training on the assigned products, product positioning, and key messages.
• Coordinating the preparation of marketing materials including presentations, brochures, and demo samples to effectively describe the product and its uses.
• Participate in planning sales promotion and advertising in support of existing products, and determine market strategies and sales tactics to achieve product objectives.
• Attend regular sales meetings and joint calls.
• Coordinate digital marketing efforts including social media and other inbound marketing activities as required.
• Regularly review and update the sales team/s on relevant clinical and market information and data for the assigned products to enable them to have a competitive edge in promotion and sales.
• Regularly conduct market research to understand the market, competitors, and brand positioning.

Qualifications & Requirements:

At a minimum, the key attributes we expect we expect from the applicants for this position are, 1) taking initiative 2) growth mindset 3) flexibility and adaptability.

In addition, we will expect the successful applicant to have:

• Bachelor’s Degree in Pharmacy, Nursing, Medicine, or a related field.
• 3-5 years of experience in marketing, product management, clinical education, sales, or related business management roles preferably related to anti-infective products.
• Experience speaking and presenting to clinical profiles, specialists, nurses, etc.
• Proven ability to drive success in an entrepreneurial organization, working with different internal and external/customer cultures.
• Proven drive, proactivity, and willingness to succeed in an entrepreneurial organization.
• Proven analytical and creative talent, tactical and strategic thinking, and innovative and pragmatic approaches.
• Proven strengths in multi-tasking and project management.
• Excellent communication (verbal and written) and interpersonal skills.

Please submit your updated resume with a cover letter highlighting your suitability for the position and the expected compensation and monetary rewards for the position to:

[email protected]; [email protected]

Contact: Aries / Lola @ Tel: 02-86823466 / 86460692

#3 Mahogany St., Agapito Subd., Santolan Pasig City

(Along Marcos Highway (opposite Santolan LRT Station), besides Ayala Feliz Mall)

Please refer to job description.